Folded nib guru. Champion of Slack. King of kindness. These are all ways I describe Matthew Morse. In short, he’s awesome. My thanks to Matthew for answering Three Questions.
1. What role do analog tools such as pens, pencils and paper play in your day to day life?
I’m a marketing guy and graphic designer. When I’m not doing the corporate grind from 9-5, I’m designing book covers from 5-9 That means I spend a lot of time on a computer. I try really hard to put my design ideas down on paper before going to a computer, but tight deadlines don’t always afford me that luxury, especially when designing book covers. Regardless of what I’m doing professionally, though, I spend a little bit of time each day (maybe an hour or so) playing with pens, inks, nibs, papers… I incorporate multiple inks into pieces to see what effects I’ll get. I introduce heat or water or pressure or gravity to see where my stuff will go. I don’t get to do any of this when I’m hashing out a logo (at least not yet) or a book cover or a flyer about insurance products so it’s really important to me to take some time to myself with no direction or communication to put my hands on something tangible and create something a little more organic. When they’re not being used for creating new projects for my clients, they’re being used to give me a break from the digital monotony, even if it ends up in the trash (which my wife hates because she thinks they should all go on the refrigerator). In that way, analog tools are huge for me despite the digital world in which I work.