The show set up a postcard station that you can address to future you, to remind you of next year’s St. Louis Pen Show!
I have mentioned this for the past couple of years - that all of the shows have been getting more folks who are newer to this hobby/rabbit, which is not only wonderful for making new pen friends, but also essential for this pen hobby’s continued growth and existence. In speaking with a variety of vendors (vintage, modern, new, second-hand, big ticket sellers, and more budget-friendly vendors alike), the consensus was that not only are there more newer folks overall, but more so at this show. Perhaps it’s the show’s proximity to many universities (nine, I believe), or that the show continues to work on getting the word out to bring more folks in, who tend to be newer. It often translates into lower dollar sales as folks are still learning about pens and what they’d like. The vendors that did the best were the ones who had a variety of items in the $50-150 range. And while I know of at least two friends who bought beautiful (and pricier) Taccia pens, or got Jimmy’d at Jimmy Dolive’s table, those sales were definitely in the minority.
Since I wasn’t there last year, I asked other vendors who were, how this year compared to last year, as well as their thoughts overall. Some had a great STL show this year, while others did ok, and still others did very poorly. Some didn’t love their locations because they didn’t get any traffic - it’s hard to please everyone with their location; every show gets complaints. Others felt that the attendee dollars weren’t there (as I’ve already mentioned). Everyone agreed that the show was very well-run, just that they wanted more attendees and that those attendees would eventually be higher-dollar spenders. One of the things that I think would help the flow, is to move some of the corridor vendors into the ballroom, to make the corridor less crowded, and to make it easier for people to get to the ballroom. It seemed that by the time people made it through the corridor, they’ve already spent most of their pen budget, leaving less for vendors in the ballroom.
I have said before, and will say again, that St. Louis Pen Show is a well-run show which has improved its attendee numbers from my experience two years ago, which makes me happy to see. There are great shows that are much smaller than STL (Colorado and Arkansas come to mind, but I’ve also heard great things about Orlando,) so I hope that realize that they can be a great show without being the biggest show. If they won’t want to have fewer vendors, maybe they could consider not adding more vendors until they have the attendees to make it worthwhile for them. I had a great time at the St. Louis Pen Show, and want to thank the organizers and volunteers for all their work in putting it on, and continue to wish them continued success.
Despite working solo this weekend, I was still able to find plenty of things that caught my eye and wallet.